Quelch John A...(et al.).
Cases in Marketing Management and Strategy : An Asia-Pacific Perspective - 1st ed. - Singapore Prentice Hall 1996 - 507 p.
0135770572
”MARKETING -- ASIA -- CASE STUDIES / MARKETING -- ASIA -- MANAGEMENT”
HF5415 / C37 1996
Cases in Marketing Management and Strategy : An Asia-Pacific Perspective - 1st ed. - Singapore Prentice Hall 1996 - 507 p.
0135770572
”MARKETING -- ASIA -- CASE STUDIES / MARKETING -- ASIA -- MANAGEMENT”
HF5415 / C37 1996