Perreault William D. <br/><br/>
Basic Marketing :  A Global-Manageria Approach 

 - 15th ed. 
 - New York  McGraw-Hill Irwin  2005 
 - 793 p. 
<br/><br/> มี CD-Rom ประกอบ  No CD0612 AC 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING -- MANAGEMENT
<br/><br/><label>LC Class. No.: </label>HF5415.13  / P455B 2005