Arnould Eric. Price Linda. Zinkhan George. <br/><br/>
Consumers 

 - 2nd ed. 
 - New York  McGraw-Hill  2005 
 - 845 p. 
<br/><br/><label>ISBN: </label>0071247092 
<br/><br/><label>Subjects--Topical Terms: </label><br/>”CONSUMER BEHAVIOR / CONSUMER BEHAVIOR -- UNITED STATES”
<br/><br/><label>LC Class. No.: </label>HF5415.32  / A76C 2005