Ehrhardt Michael C. Kanuk Leslie Lazar. Schiffman Leon G. <br/><br/>
Consumer Behavior 

 - 7th ed. 
 - New Jersey  Prentice-Hall  2000 
 - 469 p. 
<br/><br/><label>ISBN: </label>0130841293 
<br/><br/><label>Subjects--Topical Terms: </label><br/>”CONSUMER BEHAVIOR / MOTIVATION RESEARCH (MARKETING)”
<br/><br/><label>LC Class. No.: </label>HF5415.32  / S35C 2000