000 00532nam a2200193Ia 4500
008 200307s9999 xx 000 0 und d
020 _a0072322977
041 0 _aeng
050 4 _aHF5415.13
_bB368M 2001
100 0 _aBearden William O.
100 0 _aIngram Thomas N.
100 0 _aLaforge Raymong.
245 1 0 _aMarketing :
_bPrinciples and Perspective
250 _a3rd ed.
260 _aBoston
_bMcGraw - Hill Irwin
_c2001
300 _a596 p.
500 _aIncludes index
650 4 _a”MARKETING”
999 _c2925
_d2925