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Measuring Customer Satisfaction : Hot Buttons and Other Measurement Issues

By: Myers James H
Material type: TextTextPublisher: Illinois American Marketing Association 1999Edition: 1st edDescription: 219 pISBN: 0877572763Subject(s): ”CONSUMER SATISFACTION -- UNITED STATES -- EVALUATION / CUSTOMER SATISFACTION / MEASURING ATTRIBUTE”LOC classification: HF5415.3 | M931m 1999
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General Book หนังสือทั่วไป General Book หนังสือทั่วไป
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HF5415.3 .M931m 1999 (Browse shelf) Available EN23334
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HF5415.15 .C72N 1997 New Products Management HF5415.2 .D537E 1993 Essentials of Marketing Research HF5415.2 .D537E 1993 Essentials of Marketing Research HF5415.3 .M931m 1999 Measuring Customer Satisfaction : Hot Buttons and Other Measurement Issues HF5415.32 .A76C 2005 Consumers HF5415.32 .S35C 2000 Consumer Behavior HF5415.33 .H381C 1998 Consumer Behavior : Building Marketing Strategy

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