Strategic management / Frank T. Rothaermel
By: Rothaermel, Frank T
Material type: 
TextPublisher: New York : McGraw-Hill, 2021Edition: 5th edDescription: 544 p. : ill. ; 25 cmISBN: 9781260571233Subject(s): Strategic planning | Strategic analysis | Strategic management | Business planningLOC classification: HD30.28 | .R845S 2021| Item type | Current location | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
General Book หนังสือทั่วไป
|
Central Library Saint Louis College SLC ชั้น 1 (ชั้นภาษาอังกฤษ) | HD30.28 .R845S 2021 (Browse shelf) | c.1 | Available | EN49776 |
What Is Strategy? -- Strategic Leadership: Managing the Strategy Process -- External Analysis: Industry Structure, Competitive Forces, and Strategic Groups -- Internal Analysis: Resources, Capabilities, and Core Competencies -- Competitive Advantage, Firm Performance, and Business Models -- Business Strategy: Differentiation, Cost Leadership, and Blue Oceans -- Business Strategy: Innovation, Entrepreneurship, and Platforms -- Corporate Strategy: Vertical Integration and Diversification -- Corporate Strategy: Strategic Alliances, Mergers, and Acquisitions -- Global Strategy: Competing Around the World -- Organizational Design: Structure, Culture, and Control -- Corporate Governance and Business Ethics
Click on an image to view it in the image viewer
There are no comments for this item.